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25 August 2026

Woolworths’ Ooshies craze causes Coles sales slump with parents shopping at rival supermarket to collect toys

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Source reporting: The Guardian World

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Woolworths’ Ooshies craze causes Coles sales slump with parents shopping at rival supermarket to collect toys

Coles full-year results show that despite gaining market share over past 12 months, sales fell over four weeks of ‘competitor’s collectables campaign’ Follow our Australia news live blog for latest updates The latest rubber figurine promotion was scheduled to end on Tuesday, but strong customer interest meant Woolworths prematurely ran out of Ooshies a week ago.

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