ShipStation Global Brings Freight Into the Same Lane as Parcel

Small and midsize shippers are often forced to stitch together various tools for parcel labels, freight quotes, tracking, and much more. The fragmentation gets more expensive as a business grows past pure e-commerce, since the moment a merchant needs to move inventory between warehouses or ship a pallet instead of a box, they’re forced out of whatever platform runs their day-to-day shipping and into unfamiliar territory. ShipStation Global CEO Tom Madine has built the company’s post-merger strategy around closing that gap, knowing that the same merchants who came to the platform for parcel labels are increasingly buying freight, too, and would rather not leave the software to do it. The LTL rollout is the first major product integration since Thoma Bravo acquired WWEX Group (parent of Worldwide Express, GlobalTranz, Unishippers, JEAR Logistics and BLX Logistics) and merged it with Auctane, the parent company of ShipStation, this past June. The combination created ShipStation Global, a company now valued at roughly $12 billion.